Online marketing
Being found
at the right moment.
Google, ads, and recently also AI assistants. We ensure that your business appears at the moment someone searches for what you sell.
There are two types of customers.
We have been doing this since 2006. Back then it was just Google and there were ten blue links. Today there are ads at the top, maps alongside, videos in between, and an AI assistant increasingly provides the answer directly without any clicks.
That changes the rules of the game, but not the question:
is your business there, or is your competitor?
- Those who already know you.
- Those who type a question today. That second group is by far the largest and they decide in seconds who to click.
Who searches,
almost buys.
Five ways to be found.
Rarely all five at once. We start where the quickest gains can be made in your market.
This is how we approach it with.
No promises about positions. But a plan, figures and explanation.
Twenty years of numbers, not twenty years of promises.
This is where Optimizer started, long before there was talk of video or branding. You can tell that background by the way we work.
See also content en websites and webshops.
- We do not promise first place. Those who do know they cannot guarantee it.
- You receive the same figures in the same way every month, so you can compare yourself.
- What we write and film is immediately made to be found.
- One point of contact, even when three channels are running at the same time.
The answer is
for the question asked.
- 2006 active in search engines
- 4 canals under one roof
- 1 monthly report, in human language
- BE active throughout the country
What customers usually ask first.
Expect three to six months before you really feel it, and longer in a market with heavy competition. The first movements are usually seen after six to eight weeks. Those who need results faster should start with ads in the meantime.
With advertisements, you buy visibility: you are there tomorrow and you disappear the day you stop paying. With SEO, you build up visibility: it takes months, but it stays. Most companies do well to work with both.
More and more people are asking their questions to an AI assistant instead of a search engine and receive one written answer in return. Those assistants pull that answer from websites. Those who write clearly and structuredly are mentioned. Those who write in hollow words do not exist.
Usually yes, at least on a few points. Speed, structure, and texts also determine your position. What needs to be done, we will say after the review and you decide yourself whether we do that or your current supplier.
That often happens. We specify what needs to be done technically, your web builder implements it, and we check the result. If that goes smoothly, we can take care of it ourselves.
Yes. Many clients start with Google Ads because it provides results the fastest and only later expand.
From industry and construction to trade and services, in both B2B and B2C. The approach differs, the principle does not.
Access to your website and your existing statistics and one hour of conversation with someone who knows the clients. That is sufficient to make the review.
Definitely. Then the emphasis is on your Google business profile, on local search terms, and on reviews, and much less on the broad work.
Online marketing works best together with.
Websites
The place where everything comes together and where the application arrives.
Social media
Stay present where your customer spends their time.
Video
Image that sticks, from corporate film to reel.
Photo
Your company, your team, and your products at their best.
Content
The texts that do the work, on your site and beyond.
Branding
One line in everything, from your logo to your invoice.
